Custom creator datasets, built to your spec.

Any slice of 10M+ influencers and creators and everything they post, with 2,000+ signals on each, delivered to your warehouse and kept fresh.

Example briefs
You ask for2M short-form videos with transcripts, on-screen text and scene labels, balanced across 40 niches

We scope it

Scope
2M posts across 40 niches
Platforms
TikTok, Instagram, YouTube
History
Last 24 months
Media
Video files and transcripts
Delivery
Parquet to S3, one-off
Signals
Posts, video and transcriptsContent and topics

You get

one row per post
Sample rows for this brief
CreatorFormatSceneTranscript
Jalen Cruz@jalen.movesReel · 0:42Shibuya, Tokyo“Okay, day two in Tokyo and the jet lag is real…”
Pixie Lane@pixieplaysShort · 0:58Home studio“Nobody talks about how good the soundtrack is…”
Ruth Callan@ruthcooksReel · 1:12Kitchen“Fifteen minutes, one pan, and you are done…”
Marcus Hale@marcusmakesVideo · 9:40Workshop“Before you buy a table saw, watch this…”
creators to build your dataset from
10M+
signals analyzed per creator
2,000+
platforms: Instagram, YouTube, TikTok
3
refresh cadence, one-off to daily
Any

A scrape gives you a row. We give you the creator.

Videos watched and understood: where they went, what they wore, what they used. Take the analysis, the video files, or both.

What a scrape gives you

5 fields
Username
jalen.moves
Followers
412,093
Engagement
3.8%
Category
Athlete
Bio
move different | LA

No idea what he posts about, who watches, or where he's been.

Jalen Cruz

Instagram, TikTok and YouTube, one creator
Talks about
Sprint trainingStreetwear fitsTravel
Audience

Mostly 18–29 on the US West Coast, into track, sneakers and gym culture.

Brand fit and history
Performance apparelSports nutritionWorked with 3 travel brands
0.88LA, location confidence
Realengagement check
212videos analyzed
Vertical video frame of a creator in an Adidas track jacket holding a camera at Shibuya Crossing
TOKYO DAY 2
0:4251.8K

Transcript

0:04 Okay, day two in Tokyo and the jet lag is real…

Detected in the video

Places
Shibuya Crossing, Park Hyatt Tokyo
Travel
Japan Airlines, LAX to Haneda
Wearing
Adidas track jacket, New Balance 990s
On screen
Fujifilm X100V, “TOKYO DAY 2”
Format
Travel vlog, fit check
Video file included

Define the dataset by what's in the content.

Follower counts and categories are table stakes. Because every post is already analyzed, you can scope a dataset by what creators actually say, show and do, then choose how deep each record goes.

  • Every creator who reviewed a standing desk on YouTube this year
  • Posts where your product appears on screen, tagged or not
  • Creators who stayed at a specific hotel group in the last six months
  • Your own list of up to 20M handles, enriched and refreshed daily

Dataset definition

Scoped with you
Creators who

posted a video abouttrail runningin the last90 days

with an audience mostly inUS and Canada

and10K to 500K followers

For each, include
  • Creator profile
  • Audience and brand fit
  • Matching posts and transcripts
  • Video files
  • + Your custom field
Delivered daily to BigQueryScope yours

2,000+ signals. Take the ones you need.

Pick the signal families your use case needs and leave the rest. Every sample ships with a field-by-field data dictionary.

Posts, video and transcripts

The content itself and everything in it: video files, transcripts, on-screen text, places, products and clothing seen, captions and metrics for every captured post.

Content and topics

What each creator actually talks about across every post, not a single category tag. Themes, formats, vibe and key facts.

Audience

Who is really watching: age, region, interests and the communities each creator reaches.

Brands and partnerships

Every brand that appears, paid or not: tagged, mentioned, worn or shown on screen, and how it performed.

Performance and authenticity

Engagement and views benchmarked against similar creators, posting cadence, growth and signs of inflated numbers.

Identity and location

One creator across Instagram, YouTube and TikTok, with where they're based and how sure we are.

From brief to your warehouse in four steps.

  1. Step 1

    Tell us the brief

    Who you need, which signals, how much history, where it should land.
  2. Step 2

    Review a sample

    A sample of your dataset and the full data dictionary, before you commit.
  3. Step 3

    Agree scope and price

    Priced by records, signals, media and refresh cadence.
  4. Step 4

    It lands on schedule

    One-off, or refreshed daily, weekly or monthly.

Delivered where your data already lives

Amazon S3BigQuerySnowflakeParquet, CSV or JSON Lines

The details

Coverage
10M+ creators across Instagram, YouTube and TikTok, plus their posts and videos.
Freshness
One-off or refreshed on your schedule, up to daily. Every record carries when it was last updated.
Format
Parquet, CSV or JSON Lines, plus media files. Stable IDs so every delivery joins cleanly.
Sourcing
Built from publicly available data, with documented sourcing and licensing terms your legal team can review.
Pricing
Scoped to your dataset: records, signals, media and refresh cadence.

Questions about custom datasets

What's in a custom influencer dataset?

Whatever your brief needs. Creator profiles, posts and videos, transcripts, audience, brand partnerships and performance, chosen from 2,000+ signals and cut to the creators, content and history you specify.

Which platforms do you cover?

Instagram, YouTube and TikTok, across 10M+ creators. Where a creator is on more than one platform, their accounts are linked into one record.

Can I get the video files, not just the metadata?

Yes. Datasets can include the video files alongside transcripts, on-screen text and what's detected in each video, such as places, products and clothing. You can also take the analysis without the media.

Can you enrich our own list of influencers?

Yes. Send us your handles, up to 20M, and we match, enrich and keep them refreshed on your schedule.

How is the data sourced?

Datasets are built from publicly available data, with documented sourcing and licensing terms your legal team can review.

How is the data delivered?

As Parquet, CSV or JSON Lines to Amazon S3, Google BigQuery or Snowflake, either one-off or refreshed on a schedule up to daily. Stable IDs keep every delivery joinable.

Can I see a sample before committing?

Yes. Describe the dataset you need and we'll scope it and send a sample with the full data dictionary before you commit.

How much does a custom dataset cost?

Pricing depends on the number of records, the signals and media included, and how often it's refreshed. We quote once the dataset is scoped.

Tell us the dataset you wish you had.

Describe the creators, content and signals you need. We'll scope it and send a sample with the full data dictionary.

Elliot PadfieldCo-founder